Friday, 28 December 2012

Digital marketing and B2B Portals


Surprised to know about heavy digital marketing in terms of Search Engine Optimization and Search Engine Marketing for Selling and Exporting of Construction and Mining Machinery, I wonder how people search their requirements like this and trust the supplier, manufacturer and trader. what if you search by Stone crushing equipments manufacturers on Google you will get Large number of suppliers, some of them are representatives of a big organizations, some results may results may consist of B2B portals where you will find Big list of suppliers, whole-sellers and distributors; My strong recommendation is have a thorough Looking into complete product catalogs of suppliers in B2b Portals; Sending same messages to every member of the portal is very bad choice in this case you may marked as spammer,  Logical reason can be recognizing less motive of buying or importing and giving preference in bulk to have pricing details, getting pricing details in competitive market is also very difficult, Usually genuine suppliers and manufacturers will hide their pricing details. So it’s better to ask technical details, give proper specifications and ask about reliability of Machinery or plant, in addition to it healthy talk with respect to market trend can also be a good sign and is about giving good impression to a Good Company.

Sunday, 23 December 2012

Buyer consulting


When you have the Buyer Consultation service, you should ask your buyer consultant about what the business philosophy is. Ideally you should go with that service provider who values maintaining relationship building for long term basis. That is essential as then you see that they’ll be in working hard to do an excessive job for you so in this case they win your referrals in the future.
Role of good buyer consultant should be to study how the several segments of the buying progress all come together.
Working in buyer consultation environment I, sometimes face challenges upon high competitive market of numerous competitors in the same country where my client’s Head office is located. No matter my client’s company stands 2nd among leading Stone crushingequipments manufacturers in his country but in the competition, there should not be any area of roam to your competitor. According to me having buyer consulting service is very much important especially for companies willing to approach international market via revolutionary digital marketing, and B2B portals.

Social Media for B2B


I have heard so many people saying that for B2C and C2C products Facebook, twitter and any other social media portal is effective but for B2B we should come up with innovation and fresh database of buyers, importers and traders, and use some selected b2b portals in order to satisfy the need. I hereby, then strongly disagree because social media is about providing a platform to people from any society, industry and country, In between if I say that social media is also about social platform for different industries then b2b factor occurs with it. There are no boundaries in social media; one cannot bind anything for Business to business, Business to Consumer and Consumer to consumer connections, product postings, advertisement, marketing and branding.

I decided to write this blog after my debate with a person who tried to convince me that Facebook is not effective tool for Business to business works I sent him the counter reply by writing him that why should I stop using Facebook If I have 140+ friends 90% are from Construction and mining industry which is the main targeted industry for Stone crushing equipments manufacturers and I am in the conversation with two very potential buying leads for my Key account, That person walked away as if he heard nothing and without proving me wrong and the justification why he thought that Facebook is not actually for B2B related requirements.

I still believe, there are some people who think that some boundaries are there in Facebook or any other social media platform.

Professional Retaliation


Target Oriented Jobs, One of the main problems we all professionals are facing, mostly jobs are target based and you need to complete your targets in order to fulfill your job responsibilities. Now thing comes, how to deal with your boss with bossy attitude who will nudge you for having targets completed & In this situation using “We” is very much important while conversation with boss instead of “I” and try to let your boss think why you say “We” instead of “I” especially when he come to you and ask you for the target completion, One day your boss will surely ask you “why you use “We” under this circumstance? Do say “You become my Leader when you ask about the task and according to Leadership there is only “We” not I, you and me.

I tried this and successfully convinced my management and the representative of the Key account I work for on the behalf of my company, My Company’s key account is the brand name among Stone crushing equipments manufacturers

Tradeshows


Attending tradeshows with your products become very much important if the situation is not working with respect to ROI and importantly, in the presence of giant competitors. Stone crushing equipments manufacturers are facing very tough competitions in the market, mostly manufacturers are from China playing with their name and approach to international market. Few of them have successfully gained international exposure and approach with the great help of tradeshows. In any tradeshow using right, methods, procedures and principles for marketing publicizing and branding is very much required for the proper visibility because “what you see is what you get”.

Tradeshow is more like a tool for converting a normal product into a brand, if you have come up with something change, what makes you different from your competitor in the tradeshow then brighter chance is there for the benefit. Gaining the interest of visitor of tradeshow is far better than waiting for the visitor to come. There are lot more other things to do after placing banners, High definition LCDs, hiring ATL advertising and marketing agencies and paying their heavy fees. All these stuff are for only taking an initiative and a kind of starter for working in the tradeshow, Tradeshow starts when everything gets properly equipped.

Friday, 21 December 2012

Good Day


If your day started off with good note specially that you are fulfilling your job responsibilities then it motivates you automatically. Today,  I got surprised to know that my Account member is also into manufacturing with spare and wear parts and I found a potential buyer from European country, Buyer was actually a trading company that supplies machinery solutions to mining companies, Initially I thought that this buyer is looking for stone crushing equipments manufacturers But sooner I have found that they are looking for cone crusher and jaw crusher wear and spare parts consist of mantle, concave liner etc. But surprise to know that the buyer mentioned that they are providing the solutions to so many companies in the country; I got amazed because from my market study that country was not that much involved buyer is interestingly involved in long term corporate relationships and they are into import 3 – 4 containers in a month initially the requirement is of 1 container.  This will be great ROI for my account.

Wednesday, 12 December 2012

Language Barrier - Buyer Findings

 A communication break is a situation that takes place when communication not occurs when it should be. People not familiar with Language you know is the reason of problem in taking step ahead for processing business deal some people are not good with speaking but they can write it well thanks to Google translation.
Today, when I was looking for a buyer of spiral classifier system I found that a person who wrote Inquiry about sand classifier equipment (Pretty much related to Spiral classifier) I gave him a call and confirmed his requirement, till the end of the call buyer was interested but after my e-mail with product catalog sent to him, All of a sudden everything gone against the inquiry buyer was actually interested in Sand not any classification, or making, washing of sand equipments were required I will not say exactly that it was buyer's fault (As there was a big language barrier between us) but if he knew the meaning of "Yes" and "Ya" then I think Google should punish him not taking him to the suppliers of "Sand" . :P

Tuesday, 11 December 2012

Differences in Machine

Today when I was looking for Stone crushing equipments manufacturers  for comparative analysis  I reached to profiles of some manufacturers also providing rotary kiln and rotary dryer separately, according to catalogs of both of these products I didn't find as such difference between them so I started figuring and exploring about how they are different from each other. Even Though these two products allocate same thermal function principles, they utilized in entirely dissimilar applications. As rotary kilns can dry materials, their main concern is actually not drying, but basically heating.
Rotary dryers are more or less all the time used for drawing dampness out of a material. Usually, they work at temperatures between 800º to1400ºF.Furthermore, concerned with result of a chemical reaction. That is why, they require functioning at greatly higher temperature, between 1000º to 3000º.
Whereas, Rotary kilns are designed to installed with much upper temperatures than a rotary dryer. Rotary dryers are actually not lined, and their steel is not capable of resisting high temperatures. 
Both of them are very much in demand for any industrial plant mainly for calcining and drying purpose of chemical and building raw materials. 

Thursday, 6 December 2012

Very Important system for Sand making Plant



Spiral classifier system has vital function in classifying land material. When wet grinding process for sand making ends, it is highly recommended to carry out a d-watering method to stop high worth material from dripping on the ground.
Spiral Classifier system is useful for
  • Separation of fine raw materials (which are normally wet in the beginning of classification process) from unwanted particles
  • disjointing of light particles as per the type of sand from hard materials
  • Filtering of the particles into amount of products graded as per the size
  • Getting solid particles from liquid

Core Benefits from this System
  • Low power consumption
  • Intense duty, strong construction
  • Potential Attached lifting device in spiral shape
  • Constant spiral movement into the same direction
  • Finest particle size ranging from 750 to 75 microns (depends).

Key Features
  • modifiable weirs
  • Sealed, bearing parts which are submerged.
  • Elective automatic lubricating system
  • firm tank with substructure is an important feature
  • Extensive choices for tank design
  • Proper Overflow collector-box
  • Wide range of Industrial service
  • Size of Single spiral of the system range from 300 mm to 2 200 mm
  • Another model Duplex spiral models having size ranging 1 500 mm and 2 200 mm

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